Case Study Objective: A non-profit health organization aim to raise awareness about free vaccination clinics in underserv neighborhoods of Dakar, Senegal, and drive foot traffic.
Challenge: Reaching the target population effectively and affordably was difficult. Traditional mia was costly, and internet penetration in the target areas was low, making online campaigns less viable. The organization ne a direct way to inform potential beneficiaries quickly.
Solution: The organization purchas a target
Senegal phone number list, specifically focusing on subscribers within the target neighborhoods in Dakar. This list was verifi for correct +221 country senegal phone number list codes and common Senegalese network prefixes (e.g., 77, 78, 33). They opt for an SMS campaign due to its high open rates and widespread use, even among those without smartphones.
Campaign Details:
- Message: A concise, clear SMS was craft: “Free vaccines paraguay contact lists for event promotion for children under 5 at [Clinic Name], [Address] this Sat & Sun, 9am-3pm. Limit spots. Call [Number] for info. #HealthForAll”.
- Timing: Messages were sent on the Tuesday afternoon before the weekend clinics.
- List Quality: The verifi list ensur messages weren’t wast on invalid numbers, maximizing reach efficiency.
Results:
- Increas Attendance: The organization report a 45% increase in clinic attendance compar to their previous untarget awareness drives. They estimat that over 60% of attendees mention receiving the SMS message.
- Cost-Effectiveness: The cost per reach individual via SMS was significantly lower than their previous radio or flyer campaigns. The investment in the verifi phone list paid off through higher engagement.
- Quick Impact: The immiacy of SMS allow for rapid dissemination of information, leading to quick mobilization before the limit weekend slots fill up.
- Positive Feback: Staff at the clinics not that recipients appreciat the direct and timely information, often sharing the message within their communities.
Conclusion:
This case study demonstrates the power of using verifi Senegal phone lists for target SMS marketing, especially for time-sensitive, community-focus initiatives b2c fax in regions with high mobile penetration but potentially lower internet access. The combination of accurate data and the right communication channel (SMS) prov highly effective in achieving the campaign’s objectives of raising awareness and driving action.